Digital Marketing for SaaS & B2B Tech Companies

Grow Your Traffic & Drive More Leads

Understand your audience in-depth and utilize your marketing channels to increase results. Our team of digital marketing experts can help you grow your traffic, grow your leads, and grow your business.

What’s your number one goal?

I want to grow my business

1. Audience Research

Give your audience a seat at the table to unpack the motivating triggers that drive decision-making.

2. Competitive Analysis

Assess where you fit within your market from the seat of potential customers.

3. Brand Improvements

Update your brand to match the perceptions you want to own.

4. Web Improvements

Optimize your digital presence to attract more visitors, rise in search rankings, and improve your conversion rates.

5. Marketing Program Development

Establish the right mix and cadence of marketing channel activities to scale your growth.

6. Multi-Channel Marketing Campaigns

Drive revenue through consistent, optimized marketing campaigns.

I want more leads

1. Audience Research

Give your audience a seat at the table to unpack the motivating triggers that drive decision-making.

2. Channels Analysis

Assess the performance of your marketing channels to identify the biggest opportunities.

3. Digital Infrastructure Improvements

Optimize your digital presence to rise in search rankings and attract more visitors.

4. Ongoing Conversion Rate Optimization (CRO)

Consistently improve your conversion rates by educating qualified visitors and removing the friction keeping them from making decisions.

5. Marketing Program Development

Establish the right mix and cadence of marketing channel activities to scale your growth.

6. Lead-Driven Marketing Campaigns

Drive qualified leads through consistent, optimized marketing campaigns.

I want to rise in our market

1. Audience Research

Give your audience a seat at the table to unpack the motivating triggers that drive decision-making.

2. Competitive Analysis

Assess where you fit within your market from the seat of potential customers.

3. Brand Improvements

Update your brand to match the perceptions you want to own.

4. Digital Infrastructure Improvements

Identify and setup the marketing tools and infrastructure that will unlock growth and allow you to scale.

5. Marketing Program Development

Establish the right mix and cadence of marketing channel activities to scale your growth.

6. Multi-Channel Marketing Campaigns

Provide multiple touch points to drive potential customers away from competitors and increase engagement with your brand.

I want an in-depth understanding of our customers

1. Qualitative Research

Uncover the thoughts, perceptions, feelings, inclinations, motivations, and needs of your current, target, and lapsed customers.

2. Quantitative Research

Measure how universal different perceptions and priorities are, and how to segment key customers groups.

3. Analytics Infrastructure

Implement an analytics infrastructure that can correctly attribute marketing activities to customer decisions and behaviors.

4. Transparent Tracking & Reporting

Consistently monitor behavior with correct attribution to understand what drives customer conversions.

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We Help Tech Companies Grow at Absurd Rates

From SaaS startups to B2B technology providers, we help tech companies of all types utilize digital channels to fuel growth. We’ll help you create a digital marketing infrastructure built to scale, then maximize your budget by running integrated, multi-channel marketing campaigns with transparent reporting and clear, consistent, growing ROI.

Our work with RO Innovation

RO Innovation, a leading SaaS sales enablement provider, partnered with Magneti to drive more marketing leads. Magneti initially implemented HubSpot which opened the door to optimizing RO Innovation’s conversion rates, then executed a series of content-driven inbound marketing campaigns.

Magneti’s digital marketing efforts drove a 253.3% YOY increase in lead volume.

Show me the results >>

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Your Road to Faster Growth

Market Research
Brand Improvements
Website & Digital Infrastructure
Marketing Program Development

RoInnovation Case Study on Tablet

1. Market Research

Give the voice of your audience a seat at the table by conducting validated qualitative and quantitative research. Our experts can help you uncover insights like motivating triggers that drive decision-making, ideal audience segmentation, brand sentiment, and a full competitive audit to identify the best positioning for your business to scale.

Tell me more about your research offerings >>

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2. Brand Improvements

Identify and position yourself to own the right perceptions in your market. We’ll help you unpack what is authentic and aspirational to your organization, meaningful to your audience, and distinct within your competitive market. We’ll then translate those insights into visual and verbal guidance to help you move towards those perceptions with every touch point.

Tell me more about your brand offerings >>

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3. Website & Digital Infrastructure

We design high-performing, custom websites built to attract and convert. With a solid digital foundation, you’re positioned to effectively rise in search engine rankings, increase your traffic, drive more leads, and grow your business.

Tell me more about your web solutions >>

4. Marketing Program Development

Rise in your market, drive more leads, and close more customers with a comprehensive digital marketing strategy that connects results-driven, multi-channel campaigns and scalable long-term infrastructure to accomplish your goals.

Tell me more about your digital marketing solutions >>

Drive Growth with Custom Marketing Solutions

We’ll right-size our custom solutions to match your organization’s goals, and build you a scalable marketing program that delivers consistent, growing ROI.

Brand Strategy

We’ll help you translate the perceptions you want to own into an evolution of your visual and verbal identity – crafting a foundation that resonates with your target audience and sets you apart in your market.

Tell me more about brand strategy >>

 

Digital Marketing

We’ll unlock growth through multi-channel, multi-touchpoint marketing campaigns, with transparent reporting and consistent optimizations to drive tangible, growing ROI for your organization.

Tell me more about your digital marketing solutions >>

 

SEO

Rise in search rankings, get found more easily, and attract more qualified traffic. While SEO can take time, it provides some of the highest returns of any marketing channel.

Tell me more about your SEO approach >>

 

Content Marketing

Invest in targeted content that drives action from your audience – from subscriptions to your email list to qualified MQLs and SQLs. We’ll help you create content that’s genuinely helpful to your audience, matching the questions they’re asking and positioning you as a resource they seek out.

Tell me more about content marketing >>

 

Paid Search

Drive ROI by partnering with paid search experts who can help you maximize the reach of every dollar. Through consistent testing and excellent creative, we’ll help you drive more traffic and qualified leads.

Tell me more about your paid search tactics >>

Facebook Ads

Partner with an agency that has the experience to maximize your paid investment in Facebook, tie together multi-channel marketing campaigns, and create branded content that’s true to who you are – and compelling enough to drive your target audience to take action.

Tell me more about your approach to Facebook ads >>

 

Website Design & Development

Create a conversion-driven marketing machine. Our custom websites position you to rank well, run effective marketing campaigns, and attract and convert more traffic into qualified leads.

Tell me more about your web solutions >>

 

Conversion Rate Optimization (CRO)

Consistently increase the rate of traffic you convert into leads. From ongoing testing and changes to strategic input on marketing infrastructure, we’ll help you maximize your marketing ecosystem to bring more qualified leads through the door.

Tell me more about your approach to CRO >>

 

Email Marketing & Drip Campaigns

Amplify your efforts by implementing personalized marketing automation at scale. From identifying the best platforms and email cadence to converting more strangers into qualified leads, we’ll help you implement an effective email marketing program.

Tell me more about your approach to email marketing >>

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“It’s all about the people.

Working with the team here is always a delight, not to mention getting actionable insights… They are always there when we need them.”

– Deborah Guinan, Senior Marketing Manager, Xtivia

Choose a growth-driven partner who can radically grow the reach and impact of your marketing.

I want to grow our reach & impact

Magneti aims to be the most effective and innovative growth marketing team in Colorado.