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Should You Invest in PPC?

Discover what factors shape PPC success: audience considerations, ROI calculations, competitive analyses, resourcing, and more.
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Your Quick Guide to Paid Digital Advertising

Wondering what paid digital advertising means? Or trying to figure out how it can work for you...
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The Importance of Brand Architecture for Your Sub Brands

Remember in first grade when you had to create a family tree? You start at the top of...
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Latest Articles

11 Free Tools to Audit Your Website

So, your website is live and deserves a Webby for design — but how do you know if...
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Meet Samuel

Magneti’s Samuel Todd is a modern-day Renaissance man. He’s a word-slingin’, guitar-slayin’, knows-how-to-use-“garrulous”-in-a-sentence creator of content at Magneti....
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Working with Vendors? Make Sure You Own Your Marketing

We’ve got one question for company leaders: do you, as a business owner, really own your marketing? At...
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How to Diagnose & Fix a Google Rankings Drop [2022 Checklist]

Common reasons for a Google rankings drop include changes to your website, an update to the Google algorithm,...
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Top Takeaways from HubSpot’s 2022 State Of Inbound Marketing Report

Marketing strategy is shifty: an ever-changing, always-evolving, slippery little subject. It’s hard to keep up. That’s why it...
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Decoding NFTs for Marketing

Imagine a one-of-a-kind, digital version of the Mona Lisa. Would you pay millions of dollars for it? If...
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Meet Gabie

Magneti Marketing Manager Gabie Batista brings years of experience, organization, and expertise to the team. She also happens...
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How to Scale E-Commerce Through Human Connection

We don’t need to tell you that the e-commerce industry is booming (but we just did). Despite Amazon’s...
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10 Reasons Why Research Belongs in Your Marketing Mix

Do you really know what your customers think? Are you familiar with their priorities and their motivating triggers?...
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