Magneti Blog

Get Magneti Blogs Delivered to Your Inbox
Written by |

What the New Tax Bill Means for Nonprofits

There’s a lot of talk around the new tax overhaul bill that the president signed just before Christmas – what will this mean for me and my family? What will this mean for my company? What will this mean for philanthropy? And while we’re not interested in discussing politics here, we want to share its… Read more

Written by |

Research: The Prerequisite to Good Marketing

Research in the marketing realm is not like scientists studying bacteria in a petri dish, or a psychology student taking note of strangers’ behaviors in public. Actually, research for marketing purposes is like both. If we market to a certain audience in a certain way, will they respond and become a customer? Will engaging our… Read more

Written by |

Practices for an Error Free Website in 2018

Ahh, the New Year — A clean slate, a fresh start and a chance to start over! Should I be more organized? Should I actually put away 10 percent of my paycheck? Should I read a book every month? We aren’t here to tell you what your New Year’s resolution should be – that’s up… Read more

Written by |

Is Your Site Speed Costing You Customers?

One thing remains true: Site speed will range depending on your business and what you do — meaning site speed will not be the same for every site. But, it is still an important component of your website and user experience. Why Does Site Speed Matter? People don’t like to wait. They don’t like waiting… Read more

Written by |

What the Net Neutrality Ruling Means for Your Website

We’ve heard from many of you expressing concern regarding the Federal Communications Commission’s (FCC) net neutrality vote this week. This issue is a top priority for Magneti, and we hope to support you as we learn more about the implications of the possible change. It’s likely that yesterday’s ruling will become a long legal battle,… Read more

Written by |

Great Marketing Begins with a Great Story

A lot of folks think that marketing is a magic faucet that turns on sales. As savvy marketers, we certainly have a few tricks up our sleeve, but a truly great marketing effort begins with a great foundation — and that foundation rests on a strong narrative. We aren’t talking about stories that begin with… Read more

Written by |

2018 Marketing Trends That Could Help Your Business

Taking a look back at 2017, what were the major marketing trends? Interactive content, increased mobile use, content marketing, personalization, and live streaming don’t seem so new now, do they? What will the 2018 marketing landscape look like? We did the hard work for you and summarized the top trends below, and even included a… Read more

Written by |

Is Digital Marketing a Revolution?

The information age. The technological revolution. The automation generation. The high-tech era. The digital age. What a time to be alive, amiright?! Digital marketers, like me, like to think we’re all clever, creative and progressive. But, you’ll be surprised to hear me admit that digital marketing isn’t a revolution at all. It’s an evolution from… Read more

Written by |

Fire Your Web Team if They Don’t Ask These Questions

If you’re reading this article because you are considering creating or redesigning your website, congratulations! Creating a new website is an exciting process, and we’re happy to help you out with the first steps. Before your web team gets started on the construction or redesign of your site, make sure they ask the following questions…. Read more

Written by |

5 Steps for Creating an Online Ecosystem

Regardless of your product or service, making sure your audience has a variety of ways to interact with your brand is crucial. An online ecosystem means having the complimentary digital pieces (like social media, blogs, a strong website, etc.) to effectively and consistently engage in meaningful interaction with the people who need to hear from… Read more

Let us help you tell a story